MBA in Marketing Studies in Europe

Best MBA Degrees in Marketing Studies in Europe 2019

Marketing Studies

Earning a master of business administration (MBA) is accomplished by fulfilling the requirements of a graduate program at a business school. Many schools offer full-time, part-time, or online options to earn your degree in business management.

An MBA in Marketing is an advanced degree with concentrated studies in communications and marketing principles in the pursuit of business goals. Curriculums will vary depending on the location but can include courses in market research, advertising, and social media strategies, among others.

There are more than four thousand higher education organizations in Europe, from leading research institutions to small, teaching-focused universities. Europe itself is not as much different than other continents, reaching from the Arctic Circle to the coast of Africa.

MBA Program in Marketing Studies in Europe

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MBA in Digital Marketing

Geneva Business School Barcelona Campus
Campus Full time 18 months February 2019 Spain Barcelona

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]


Master of Business Administration (MBA) in International Business - Marketing Specialization

New European College
Campus Full time 3 semesters October 2019 Germany Munich

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education. [+]

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education.

With our MBA in International Business, you will gain the necessary skills and tools to be able to take over challenging positions with managerial responsibility. For students without previous education in Business, the MBA is the perfect program to qualify yourself for managerial positions.

Our MBA in International Business is connecting theory and practice and is taught by instructors with significant experience in their profession. Small groups allow for a very interactive education. As our MBA students need to have job experience to be able to enroll, the individual experiences and backgrounds of each and every student make classes even more enjoyable. Our faculty members use activating elements such as case studies, simulations, projects and presentations to give every student an opportunity to easily connect the gained knowledge with their personal experiences.... [-]


Bachelor and MBA 1: Project Manager web-marketing and web design

Digital School of Paris
Campus Full time 2 years September 2019 France Paris

The Digital Marketing professions focus on technical, commercial and marketing aspects with an excellent knowledge of e-marketing levers, Its main mission is to generate and increase the number of visitors to the site, and therefore its sales, but also to unite a community around a brand. [+]

The Digital Marketing professions focus on technical, commercial and marketing aspects with an excellent knowledge of e-marketing levers, Its main mission is to generate and increase the number of visitors to the site, and therefore its sales, but also to unite a community around a brand.

The curriculum of web marketing and design training

This rich and diversified modular curriculum allows trainees to learn digital marketing professions. The training provided addresses the strategic elements, through business tools, supplemented by a technical approach. The trained web-marketing experts will have acquired recognized skills and a great autonomy for the exercise of their future missions. They will be operational for an understanding of the market, optimize natural and paid referencing, manage press relations, adapt sites to economic and technical conditions, animate social networks, analyze results etc.... [-]


MBA in Communication & Public Relations

EU Business School
Online Campus Full time Part time 1 - 2 years January 2019 Switzerland Geneva Spain Barcelona Montreux Germany Munich Switzerland Online + 8 more

The skills required for communication and public relations have been drastically redefined with the advance of social and digital media. Professionals in the field are required to coordinate increasingly complex public relations campaigns and define intricate strategies and micro-targets to ensure that an organization’s key messages reach its key target audiences. This program will provide students with the know-how they need to stay ahead of current trends and to apply the latest technologies and communication strategies. [+]

The skills required for communication and public relations have been drastically redefined with the advance of social and digital media. Professionals in the field are required to coordinate increasingly complex public relations campaigns and define intricate strategies and micro-targets to ensure that an organization’s key messages reach its key target audiences. This program will provide students with the know-how they need to stay ahead of current trends and to apply the latest technologies and communication strategies.

Duration: Three semesters/one year (90 credits)

Locations: Barcelona, Geneva, Montreux, Munich, Online

Teaching Language: English

Starting dates: October/January/March... [-]


MBA in Digital Marketing

Geneva Business School (GBS)
Campus Full time 18 months February 2019 Switzerland Geneva Spain Barcelona Madrid + 3 more

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways. [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]


Specialized MBA - Digital Marketing

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time 2 years April 2019 France Paris

The constant evolution of the market requires innovative and agile management approaches: mastering the modes of communication adapted to new exchange networks; exploration of Big Data and its implications in digital strategies; optimization of the chain of acquisition and customer loyalty; value creation and sustainable customer relationship monitoring. [+]

A dynamic, growing sector

The constant evolution of the market requires innovative and agile management approaches:

Mastery of the modes of communication adapted to the new networks of exchanges Exploring Big Data and its Implications in Digital Strategies Optimization of the chain of acquisition and customer loyalty Value creation and sustainable customer relationship monitoring

Strong hiring of graduates in digital:

Companies specializing in analytics, big data, Internet data, advertisers, digital or interactive agencies, media agencies, ad-exchanges, web publishers, search engines, control rooms and desks trading ...

The traditional trades disrupted by digital require new skills, for example:... [-]


MBA with a Concentration in Marketing

University of New York in Prague (UNYP)
Campus Full time 19 months October 2019 Czech Republic Prague

The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge. [+]

A UNYP MBA with a focus in Marketing will help you target your career for the right audience

The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

Specialized marketing courses:

Marketing Research Consumer Behavior & Neuromarketing Strategic Marketing Management Brand Management 10 Reasons to Enroll in the UNYP MBA Program Improve your global employment prospects Increase your earning potential Hone your leadership skills Learn in a local and international environment Sharpen your decision-making abilities Engage in learning approaches including virtual business simulations, guest speakers, workshops, case studies, and peer learning Understand new issues in business and management to better succeed in a competitive international environment Practice your skills through exposure to applied problem-solving, role-playing, and experiential learning situations Apply your new skills at work the next day Participate in the only Czech MBA program to have a triple accreditation from the C.R. (ČAMBAS), the U.K., (BAC), and the U.S. (IACBE) ... [-]

MSc International Business and Marketing

ISC Paris Business School
Campus Full time 12 - 16 months October 2019 France Paris

ISC Paris has decided to reinforce its commitment to marketing management by opening this MSc. This program is aiming at international markets and products, as an MSc in marketing techniques in an international environment. Consumer behavior is changing fast as information is easily available and worldwide product supply has already entered our homes. International influence is shaping our environment and we have to better understand changes in consumer expectations. ISC Paris has decided to reinforce its commitment to marketing management by opening this MSc. This program is aiming at international markets and products, as an MSc in marketing techniques in an international environment. [+]

The key points of the MSc ISC Paris:

16-month or 12-month Full-Time program (6 months practical project) AACSB accredited Network of official partners (RALPH LAURENT, GALERIE LAFAYETTE, HAVAS EVENTS, PEPSICO, RENAULT, FIAT CHRYSLER AUTOMOBILE etc) Companies relations department and 60,000 job offers each year Alumni network (more than 16,000 members) International dimension: high cultural diversity and profiles, high-level international faculty Full English Campus: Paris

ADMISSIONS REQUIREMENTS

a minimum of 3 years' of Higher education

CAREER & JOB OPPORTUNITIES

Export Business Manager, International Product Manager, International Marketing Analyst, International Trader... [-]


MBA in Marketing

Zagreb School of Economics and Management
Campus Full time 2 semesters March 2019 Croatia Croatia Online Zagreb + 1 more

ZSEM's MBA in Marketing prepares students for senior marketing positions in a variety of organizations, while also transferring ethical business values. The program fully taught in English by local faculty and many international lecturers from well-known universities worldwide combine an optimal number of courses in marketing theory (i.e. Consumer Behavior, Product Management and Design, Services Marketing, International Marketing) and qualitative courses (i.e. Marketing Research, Marketing Metrics, and Price Management.) [+]

Marketing is a central function in all successful modern organizations, regardless if they’re corporations, small or medium-size businesses, charities, and even in some government institutions. The importance of marketing in today’s society cannot be overstated; as technological advancements have made it easier for companies to find customers and markets in different parts of the world, marketing has become a complex activity that transcends the 4P’s; successful marketing is the key to the survival of many organizations.

Career options in marketing can also be very diverse. If you decide to make the leap and specialize your skills in this field, you can work for companies that engage in marketing activities such as brand management, strategic management, or new product development. Also, you can work for organizations that provide marketing services such as marketing research, advertising, public relations, or consulting.... [-]


MBA in Marketing

IUBH Online
Online Full time Part time 18 - 36 months Open Enrollment Germany Bad Honnef + 1 more

You will head international marketing and advertising campaigns and work with partners, colleagues, and agencies across the globe. An MBA in Marketing will open the door for a career as a marketing manager for a global company. [+]

MBA in Marketing

Design successful branding.

Your door to the business world

You will head international marketing and advertising campaigns and work with partners, colleagues, and agencies across the globe. An MBA in Marketing will open the door for a career as a marketing manager for a global company.

This MBA program expands your knowledge of marketing specifically in the areas of international branding and marketing of products and services. Among other things, you will learn how to implement systematic relationship marketing (Customer Relationship Marketing) and increase customer lifetime value through an understanding and knowledge of long-term customer loyalty.

A short overview of your study Degree: Master of Business Administration (MBA) Credits: 90 ECTS Start of study: Anytime (no fixed start date or enrolment deadlines) Study duration: a standard period of study: 18 months. Different time models possible Study model: Online study incl. online exams 24/7 Post-study work option: 18 months post-study work visa, EU Blue card Fees: starting from 439 euros per month* (scholarships available) Let's get started ... [-]

MBA + M.S. in Global Marketing Management

Luxembourg School Of Business
Campus September 2019 Luxembourg Luxembourg City

This option is designed for professionals who have a passion for marketing and want to dive deep into this field to acquire broader knowledge and understanding about market research, decision-making and advanced marketing techniques needed to excel in a global marketing field. [+]

About

In collaboration with Boston University Metropolitan College (BU MET), Luxembourg School of Business (LSB) has designed a new program enabling eligible students to earn both an MBA at LSB and a master of science at BU MET. By combining the LSB MBA with the BU MET master’s degree, you may acquire a more specialized set of competencies in a specific field of interest, including project management, enterprise risk management, and global marketing management. Students enrolled in this program will have the opportunity to complete both degree programs simultaneously.

This option is designed for professionals who have a passion for marketing and want to dive deep into this field to acquire broader knowledge and understanding about market research, decision-making and advanced marketing techniques needed to excel in a global marketing field. Students who complete the master’s degree in Global Marketing Management will be able to demonstrate:... [-]


MBA / MSc. in Marketing & Brand Management M2 October

INSEEC Chambéry campus
Campus Full time 2 semesters October 2019 France Chambéry

The MBA / MSc. Marketing & Brand Management M2 is a three-period course with 357 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes are taught in English. [+]

The MSc. / MBA Marketing & Brand Management M2 is a three-period course with 371 hours of face-to-face training which is worth 60 ECTS or 26 US credits.

All classes are taught in English.

This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on:

Brand Management, Digital Strategy and Leading Business and Company Strategies as well as in-depth knowledge of Management and Marketing. Mobile Marketing Skills to develop practical skills needed for operating in a professional working environment: managing multicultural teams on different sites using effective decision-making abilities.Community Management, Editorial Strategy. CAREER OPPORTUNITIES ... [-]

Masters in Business Administration – Fort Hays State University

Exeed School of Business and Finance
Online Campus Full time September 2019 United Arab Emirates Sharjah Oman Oman Online Saudi Arabia Saudi Arabia Online Singapore Singapore Online Bahrain Bahrain Online India India Online Dubai Canada Canada Online Nigeria Nigeria Online Mumbai Bengaluru Abu Dhabi Malaysia Malaysia Online United Kingdom London Riyadh Jeddah Dammam + 25 more

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology. [+]

Masters in Business Administration

A dual certification Masters in Business Administration Program from a leading US University.

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology.

MBA/MSc/Postgraduate Diploma

In order to prepare you for a professional transformation, Exceed School of Business and Finance brought in uniquely blended academic programs, in partnership with a leading US University. These programs are designed to equip you in realizing your management and leadership potential.

... [-]

MBA Online - Specialty Digital Marketing with Specialty in E-commerce or Sales

Instituto Europeo de Posgrado - España
Online Campus Part time 1500 hours September 2019 Spain Madrid + 1 more

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning. [+]

Methodology

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning.

With an innovative online platform that allows the realization of interactive exercises and the discussion of practical cases to develop management skills and analysis.With an advanced business simulator that recreates the reality of a company and the real consequences of the decisions taken to manage it.With virtual face-to-face sessions that allow the exchange of doubts and experiences in real time with colleagues and with the teacher.With explanatory videos of the teachers in each module that will facilitate learning and allow you to better consolidate the concepts.... [-]

MBA Online - Specialty Digital Marketing with Specialty in E-commerce or Sales

Instituto Europeo de Posgrado
Online Campus Part time 1500 hours September 2019 Spain Madrid Spain Online + 2 more

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning. [+]

Methodology

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning.

With an innovative online platform that allows the realization of interactive exercises and the discussion of practical cases to develop management skills and analysis.With an advanced business simulator that recreates the reality of a company and the real consequences of the decisions taken to manage it.With virtual face-to-face sessions that allow the exchange of doubts and experiences in real time with colleagues and with the teacher.With explanatory videos of the teachers in each module that will facilitate learning and allow you to better consolidate the concepts.... [-]